To comply with my non-disclosure agreement, I have changed some of the quantitative data and omitted some information in this case study. All information in this case study is my own and does not necessarily reflect the views of Electronic Arts.
UX Design Intern working under my manager, a Senior Experience Design Manager
User testing, UX Design, Design Systems
Majority of players find it difficult to find the help they need from the EA Help homepage.
Enable the players to find help by themselves to reduce the number of support tickets. By providing an intuitive and easy for for players to get help, it ultimately saves the company more time.